PSA Software for Media & Creative Organizations

Troi supports creative studios, media production teams, content agencies, and brand units in coordinating complex project workflows with clarity. Budgets, tasks, time tracking, creative assets, and controlling remain connected, so teams can deliver high-quality work efficiently and transparently.

80% Budget clarity at a glance
60% less manual work
40% more planning accuracy

Get in Contact

Kanban task board showing to do, in progress, and review columns with tasks, progress bars, due dates, and a budget status widget for global and third party spend.

For Structured Workflows, Clear Budgeting, and Reliable Delivery

Media and creative projects often involve many contributors, overlapping timelines, changing priorities, and intensive review cycles.

Troi brings planning, responsibility management, and financial transparency together in one system. This ensures that creative teams maintain clarity from the first briefing to final delivery, even in fast-changing environments.

AI driven task effort prediction and project scheduling in Troi PSA showing calculated hours per service item and automatic allocation of project tasks across the timeline for accurate planning, workload control, and profitable project execution

From complexity to clarity

Let’s Talk About Your Goals

Every business works differently and that’s exactly why Troi adapts to you. Tell us about your needs and we’ll show how PSA can support your projects, resources and finances.

Get in Contact

Create your Free Demo

Two business professionals sitting in a modern office lounge having a relaxed project discussion

Why Troi is Ideal for Media & Creative Organizations

Troi combines project coordination, capacity management, time tracking, and cost transparency. This allows creative output to remain flexible while still being economically controlled.

Plan productions, campaigns, and content pipelines clearly
Coordinate teams, freelancers, and external partners
Track time directly within project workflows
Keep budgets and margins transparent
Manage approvals and versioning without losing structure

Asana task list showing high priority tasks due today connected to a Troi project timeline with a concept work task and a workshop scheduled for the current calendar week.

Which Firms Troi was Developed for in Consulting & Professional Services

Troi supports a broad spectrum of creative organizations by adapting seamlessly to various team sizes, highly iterative project workflows, and flexible client and freelance collaboration models.

Media production companies
Content and digital agencies
Creative studios and design teams
Film, photo, audio and post-production teams
Social media and influencer production units
In-house brand and communications departments
Event, live production, and experiential teams

Person pointing at a project management and time tracking dashboard on a laptop during a team meeting

Stay Ahead with Troi Updates

Be the first to hear about new features, product improvements and upcoming webinars. Our newsletter keeps you informed about everything that helps you work smarter with your PSA platform.

Typical Use Cases in Media & Creative Organizations

Projects in the creative field are often iterative, collaborative, and schedule-driven. Troi provides a structured foundation that keeps responsibilities, deliverables, and costs aligned.

Project Coordination Across Areative Productions

Plan tasks, stages, and delivery timelines in one shared space. Everyone sees what needs to be done and by when.

Time Tracking Integrated Into Creative Workflows

Record work effort directly where tasks happen. Hours flow automatically into controlling and billing.

Transparent budget and Cost Monitoring

Compare planned vs. actual costs continuously. Maintain profitability while keeping creative flexibility.

Resource Planning Across Teams and Freelancers

See team availability, distribute work fairly, and avoid overload. Integrate external partners with clear access and cost rules.

Asset and Version Management in Project Context

Store drafts, revisions, approvals, and finals directly within the project. Everything remains traceable and structured.

Approvals and Team Transparency

Manage roles and approvals centrally. Ensure clarity in review cycles and decision points.

How Troi Supports Scalable and Reliable Creative Work

Organize

One shared system for all projects and productions
Clear responsibility and access management
Structured collaboration across internal and external contributors
Transparent planning and progress tracking

Optimize

Reduced administrative effort through integrated workflows
Real-time reporting for reliable decisions
Fewer tool changes and duplicated data
Shorter coordination and approval cycles

Scale

Scalable structures for larger project volumes
Better resource allocation and pipeline planning
Stable financial transparency for growth
Reliable basis for long-term production planning

PSA Software for Media & Creative Organizations – FAQs

Can Troi support both internal brand teams and external agencies?

Yes. Troi adapts to team size, structure, and collaboration models, whether internal or client-based.

Does Troi support freelancers and external contributors?

Yes. External users can be included with defined access and cost structures.

How does Troi help maintain profitability?

Budgets, time tracking, and production costs remain linked, enabling real-time margin visibility.

Can Troi handle asset approvals and versioning?

Yes. Files and approvals are stored directly within the project, ensuring clear documentation.

Does Troi integrate with existing creative and collaboration tools?

Yes. Troi integrates with systems such as Microsoft 365, HubSpot, Personio, Asana, Jira, and others.

Our Features for Complete Project Control

The Troi PSA platform connects all key functions you need for smooth project management, from time tracking and task planning to controlling and reporting. Each module builds on the same data foundation, ensuring that every figure, approval, and report reflects your real project performance.

Resource Planning

Troi team resource view showing available time of 85 hours and workload percentages for digital team members

Go To Resource Planning

Time Tracking

Go To Time Tracking

Task Management

Project timeline showing task bars for concept work, landing page design and user testing with allocated hours across calendar weeks

Go To Task Management

Reporting & Controlling

Weekly time tracking chart showing daily working hours and project time with a tooltip displaying 8 hours working time and 4 hours project time

Go To Reporting & Controlling

Digital Document Capture

Invoice approval panel showing invoice numbers, totals, and a Send for Approval action with selected approver.

Go To Digital Document Capture

Budgeting & Estimation

Service list with quantities and an AI estimate tooltip adding two point five hours to planned effort

Go To Budgeting & Estimation

Trusted by Leading Consultancies, Agencies and Creative Businesses

“In our business, smooth coordination is key. Troi has helped us digitalize and optimize our workflows, ensuring seamless project management — from the initial project brief to the final delivery of our productions.”

Ralf Vockel, Vogelsänger Studios

“With Troi, we were not only able to redefine our project controlling to capture key metrics more efficiently — we also significantly increased the speed at which projects are processed through a standardized project and approval workflow.”

Rainer Chabrie, BBDO

“What’s great is that we were able to fully tailor Troi to our specific needs. With Troi, we’ve developed and established standards that support us in our daily work — allowing us to focus entirely on what really matters: our core business.”

Stefan Mauerer, Martin et Karczinski

Go To Our Case Studies